Liam Boogar is the former Brand Director at Algolia and he explains why authenticity must be at the heart of your B2B SaaS brand strategy.
Guillaume Cabane, VP of Growth at Drift, shares his insights on growth marketing and how he’s planning to build up the growth function at Drift.
David Darmanin, Founder & CEO at Hotjar, takes us on an adventure along the rocky road to $10M ARR as he shares some of the highs and lows of building Hotjar.
Ed Shelley, Director of Content at ChartMogul, shares his insight on why and how you can build a highly engaged SaaS content marketing audience.
Lidia Lüttin, CMO at Bynder, shares the Amsterdam-based company's incredible growth story and how they do SaaS marketing to the enterprise, and more!
Jessica Webb, Product Marketing Manager at Trello, shares what makes a great product marketer and gives us a peek inside how Trello does product marketing.
Bill Macaitis, former CMO at Slack, shares the marketing strategies that enabled Slack's hypergrowth as the fastest growing software application of all time.
Karola Karlson, Growth Marketer at Taxify & Aggregate, explains how to build a growth-driven content marketing strategy & monthly blog traffic to +30k visitors.
Dave Gerhardt, Director of Marketing at Drift, tells us what happened after Drift decided to kill all their lead forms and the effect it had on their growth.
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