The brand affinity playbook: How to build a brand people love with Kristen Bryant, Brand at Wistia

2 minutes | 20.11.19

Have you ever listened to a business podcast in the shower?  If you have, chances are that business has done a pretty good job building a brand people love. And to compete in today’s overcrowded B2B S [...]

5 factors of growth for profitable SaaS businesses with Corey Haines, Head of Growth at Baremetrics

3 minutes | 18.10.19

Want to level up your marketing, be more strategic, and produce your best work? If not, let me stop you right here. In this episode Corey Haines, Head of Growth at Baremetrics, walks us through the ga [...]

How to Discover What Triggers Your Right Fit Customers To Buy with Katelyn Bourgoin, Growth Strategist (Podcast)

2 minutes | 08.10.19

When it comes to mapping customer journeys, many of us start from awareness and work our way through to customer loyalty. We tell the story of every experience a customer has with our brand from origi [...]

Tearing Down Quora’s Monetisation & Marketing Strategy with JD Prater, Evangelist at Quora (Podcast)

2 minutes | 19.09.19

Question and answer platform Quora has grown rapidly over the past few years, now boasting over 300 million monthly visitors. But the company only began making money after introducing Quora Ads a coup [...]

0-150K Customers: The Drift Playbook for Hypergrowth with David Cancel, CEO at Drift (Podcast)

3 minutes | 11.01.19

David Cancel knows what it takes to grow a successful SaaS company. Why? He's done it five times. After his fourth company, Performable, was acquired by HubSpot in 2011 he became Chief Product Officer [...]

How to build an authentic brand in B2B SaaS with Liam Boogar, Former Brand Director at Algolia (Podcast)

2 minutes | 01.02.18

In this episode of The Growth Hub Podcast we're joined by Liam Boogar to explore the world of brand strategy and its critically important role in the world of B2B SaaS. But what is brand? How do you g [...]

Billion dollar marketing strategies with Bill Macaitis, Former CMO at Slack (Podcast)

2 minutes | 12.10.17

Slack is the fastest growing software application of all time. We've all seen the incredible hockey-stick growth curve and know that it was the quickest company in history to reach Unicorn status. But [...]